The Housing Name Game

Housing development naming is much more an art than a science.

1 minute read

September 12, 2003, 1:00 PM PDT

"More an art than a science, the name game for housing developments begins with the old joke about developers taking names from whatever natural feature they're displacing... 'They'll propose 100 names, and you'll find one that feels warm and fuzzy and looks good on the logo and is not taken,' said Tampa Bay area housing analyst Marvin Rose, who has sat in on more than a few naming sessions."

Thanks to Housing Zone Headlines

FULL STORY: The neighborhood name game

Wednesday, September 10, 2003 in Housing Zone

Housing United States

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