La Boqueria, Barcelona's Vibrant Food Market

The famous food market is "the heart and soul of the city".

2 minute read

March 27, 2006, 11:00 AM PST

By David Gest


La Boqueria is a covered market with hundreds of stalls devoted to nothing but food. Despite the growth of big box retailers, La Boqueria market not only persists, it is thriving. La Boqueria even creates partnerships with producers as long as their products could be beneficial to the market. Recent sponsors include a local brewery, along with pineapple, orange, olive oil, and even tripe producers.

"Down on the market floor, another key to success are the traditional kioskos, mini-restaurants crammed into market stalls which are ringed with stools. The kioskos are the birthplace of cuina de mercat, and their fare tends to be some of the freshest food you can get.

Pinotxo Bar is one of the best and most popular kioskos, with the spry Joan Bayén, 70, chatting up the ladies who walk by as he takes orders. Behind him, his nephews are at the center of a beehive of open-kitchen activity -- two rough-shaven men in Asian-looking chef's coats, who retain the air of a pair of hungover Jedis, manning a grill and a wok station.

Chef Jordi Asim describes how he and his brother grew up in the market, and it's clear that the merchants who come by for a bite are treated like family. 'First and most importantly, we're here for the people who work in the market.' He's not exaggerating. Joan opens Pinotxo at 6 a.m. so the market workers can get a good cup of Joe and a croissant before opening their stalls. All day, butchers and fishmongers get star treatment."

Thanks to Jim Barrows

Friday, March 24, 2006 in Business Week

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Red 1972 Ford Pinto with black racing stripes on display with man sitting in driver's seat.

Analysis: Cybertruck Fatality Rate Far Exceeds That of Ford Pinto

The Tesla Cybertruck was recalled seven times last year.

July 2, 2025 - Mother Jones

Close-up of park ranger in green jacket and khaki hat looking out at Bryce Canyon National Park red rock formations.

National Parks Layoffs Will Cause Communities to Lose Billions

Thousands of essential park workers were laid off this week, just before the busy spring break season.

February 18, 2025 - National Parks Traveler

Paved walking path next to canal in The Woodlands, Texas with office buildings in background.

Retro-silient?: America’s First “Eco-burb,” The Woodlands Turns 50

A master-planned community north of Houston offers lessons on green infrastructure and resilient design, but falls short of its founder’s lofty affordability and walkability goals.

February 19, 2025 - Greg Flisram

Screenshot of shade map of Buffalo, New York with legend.

Test News Post 1

This is a summary

0 seconds ago - 2TheAdvocate.com

Red 1972 Ford Pinto with black racing stripes on display with man sitting in driver's seat.

Analysis: Cybertruck Fatality Rate Far Exceeds That of Ford Pinto

The Tesla Cybertruck was recalled seven times last year.

18 minutes ago - Mother Jones

test alt text

Test News Headline 46

Test for the image on the front page.

March 5 - Cleantech blog