Naming Rights For Subways?

We've all heard about naming rights for sports, even skyscrapers. So why not subways?

1 minute read

January 17, 2001, 11:00 AM PST

"Within the next few weeks, the naming rights for four stations in the nation's oldest and fourth-largest subway system will be put up for bid by the Massachusetts Bay Transportation Authority in hopes of raising $10 million-$20 million over the next five years."

Thanks to Chris Steins

FULL STORY: Massachusetts subway ties into name game

Tuesday, January 16, 2001 in USA Today

Transportation Massachusetts

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