The Offering of the Modern World Expo

As host of the World Expo, Shanghai is opening its doors to the world. But with most of the Expo's visitors hailing from within China, it's much more of an international marketing effort for non-Chinese countries directed at the emerging super power.

1 minute read

June 1, 2010, 8:00 AM PDT

By Nate Berg


"The ultimate winners of this contest will be decided not by referees with stopwatches or judges with scorecards but by the 70 million people - mostly Chinese - who are expected to attend the modern world's fair before it ends Oct. 31. The impressions they take away are likely to shape such decisions as where they will go on vacation, where they will study abroad, what countries their companies will do business with and even what kinds of food they will eat.

'While the Beijing Olympics gave China the chance to host the world and show the world what China is, at Expo, the Chinese people are the guests and the various nations are playing host, showing China what the world is,' said Urso Chappell, who runs Expomuseum .com, a Web site documenting the history of such events, starting with the 1851 Great Exhibition in London."

And while World Expos of the past had focused more on interesting inventions and innovations from around the world, some say the modern expo's real offering today is innovative architecture and design.

Sunday, May 30, 2010 in The New York Times

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Red 1972 Ford Pinto with black racing stripes on display with man sitting in driver's seat.

Analysis: Cybertruck Fatality Rate Far Exceeds That of Ford Pinto

The Tesla Cybertruck was recalled seven times last year.

July 2, 2025 - Mother Jones

Close-up of park ranger in green jacket and khaki hat looking out at Bryce Canyon National Park red rock formations.

National Parks Layoffs Will Cause Communities to Lose Billions

Thousands of essential park workers were laid off this week, just before the busy spring break season.

February 18, 2025 - National Parks Traveler

Paved walking path next to canal in The Woodlands, Texas with office buildings in background.

Retro-silient?: America’s First “Eco-burb,” The Woodlands Turns 50

A master-planned community north of Houston offers lessons on green infrastructure and resilient design, but falls short of its founder’s lofty affordability and walkability goals.

February 19, 2025 - Greg Flisram

Screenshot of shade map of Buffalo, New York with legend.

Test News Post 1

This is a summary

0 seconds ago - 2TheAdvocate.com

Red 1972 Ford Pinto with black racing stripes on display with man sitting in driver's seat.

Analysis: Cybertruck Fatality Rate Far Exceeds That of Ford Pinto

The Tesla Cybertruck was recalled seven times last year.

18 minutes ago - Mother Jones

test alt text

Test News Headline 46

Test for the image on the front page.

March 5 - Cleantech blog